A Research To Find Out The Impact Of Current Hr Practices On Pharmaceuticals Sales Employees’ Organizational Commitment And JOB Satisfaction In Gujarat (INDIA)

  • Amit Jain, Yuvraj Singh Sarangdevot

Abstract

While measuring Organizational Commitment through the scale developed by Allen and Meyer, it was
observed that overall Organizational Commitment in the Pharmaceutical companies under study were
not all that high. Therefore, a climate of trust by being honest to people, treating them fairly and
helping in their skill development must be developed through a process of regular consultation and
participation. The HR Practices must emphasize on Pharmaceutical sales employee commitment as it
is a two way process. Sales employees cannot be expected to be committed unless management
demonstrates that it is committed to them. It was observed in some cases that the sales employee did
not feel like a part of the family in their respective company and did not feel emotionally attached or
belonged. They did not feel unethical to jump from one company to other. These factors are
henceforth, alarming from Organizational Commitment point of view. Hence, the contribution of HR
department to developing Organizational Commitment becomes very important. The overall culture of
the company improves with these interventions. It also promotes open communication and consequent
growth of both the individual and the company. When Pharmaceutical sales employees have an active
say in managing their overall performance, there is bound to be an increased sense of involvement
and consequently stronger Organizational Commitment. A comprehensive HR Philosophy would be
magnificent. This will also become role models for the rest of the industry. If the Pharmaceutical
industry follows this HR Philosophy, the future prospects of Gujarat Pharmaceutical industry will
continue to be bright. A consistency in adopting such practices must be continued as an ongoing
development process. The HR Philosophy recommended can help in adding acceleration to the
growth process.

Published
2019-10-30
Section
Articles